Every year E4 challenges us to do something rather special by making an on-air sting for them. The 1st Prize winner receives a cheque for £5000 and two runners up each receive £500. The finalists also get invited to attend an awards ceremony in London where the final winner gets announced. E4 already chose their 2009 winner but I had a look through the 15 finalists and disagreed with them on which video was the best. I've picked my favourite 2009 E4 ident and displayed it below, its called 'The e4 Machine' and was done by Gareth Sayers.
This one below is the runner up for me, because it makes me laugh every time I watch it.